To unlock the show, potential subscribers will have to navigate to the program’s dedicated Anchor landing webpage. “Paid content on Spotify will be demarcated by a lock icon where a play button typically shows up. Spotify is giving podcasters three monthly pricing options to choose from: $2.99, $4.99, and $7.99. Podcasters will also have to pay Apple a $19.99 fee annually to use the subscription function. Apple, on the other hand, will take 30% in the first year and a 15% cut after the second year. Twelve independent shows, including Tiny Leaps, Big Changes and Mindful in Minutes, will offer bonus subscriber-only content, and NPR will launch ad-free versions of popular shows.”Īccording to the streaming service, podcasters won’t have to pay Spotify anything for the first two years, but starting in 2023, the service will begin taking a 5% cut of total subscription revenue. To counter Apple’s announcement, Spotify announced today that it too will allow podcasters to offer subscriptions to their shows on its platform.Īs reported by The Verge, Spotify “will initially allow select partners who host their shows on Anchor to charge for content. Last week, Apple announced a new Apple Podcasts Subscriptions platform that will launch next month, likely as part of iOS 14.6.